Every year, during hot weather periods, we see Dengue cases rising up high, in some small cities and poor communities. The transmitter the xxx mosquito need just two thing to ... high tempetarures and still water. So, the dishes below plant vessels, bottles, bowls, old tires or any recipient that can store water outdoors is a pontencial breeding paradise for the mosquito. The right aproach is not promote a mosquito killing, but to preventing it to be born. And we can to this with a very simple task: preventing still water storage in all kind of outdoor recipient.
"Puting" some Vegas style signboards at these common breeding sites is an effective way to alert the disguised danger. And a direct message to go along it: Dengue. The danger lives here.
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Creative Team: Andrés Puig, Cadu Sena
Creative Director: Andrés Puig
Image Manipulation: Andrés Puig

